Client
Hauntlook. A brand that offers ridiculously stylish and simple Halloween costumes and decorations. This brand was originally BOO INC., but as time went by everything became a part of the Halloween brand, Hauntlook
8' SPIDER
8-Legged Arachnid (2019)
Audience
Families, couples, and friends looking for affordable Halloween decorations, costumes, and accessories.
Brief
Create a giant, 8' spider and used photo manipulation to show manufacturers what this product should have looked like after the manufacturer tried and failed to deliver what was intended.
Role
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Product Design
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Art Direction
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Photo Manipulation
Need for Product
To build out the decorations product line for Hauntlook, it was decided to add a giant 8' spider. This product would have introduced larger decor items to this collection. It was the first step toward to designing custom decor items for Brybelly.
Product Design & Execution
After receiving a poor attempt at an 8' fuzzy black spider with red beady eyes from the manufacturer, the task was to design an 8' spider with specs and to manipulate multiple photos using Photoshop to give the manufacturer an idea of what was really desired. This product was a challenge because of its size and previous miscommunication with the manufacturer.
Manufacturer's Attempt
Marketing specified to the manufacturer that they wanted an 8' spider with no particular specs, so they received what was shown here.
Product Design
Vector illustrations top-down of both top and bottom of spider.
Photo Manipulations
Using multiple photos, composites were created in Photoshop to give the manufacturer an idea of what was expected.
